LinkedIn Marketing & Ads
LinkedIn Ads That
Reach Decision Makers
At Techtency™, we create and manage high-performance LinkedIn advertising campaigns that put your brand in front of the right professionals. From Sponsored Content to InMail — we drive quality leads, pipeline, and brand authority on the world’s largest B2B network.
in
🔍 Search people, jobs, content
Campaign Analytics Last 30 days
24.8k
Impressions
8.4%
CTR
312
Leads
💬 312 new leads!
9:41🔋
in
LinkedIn
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Techtency™
Sponsored
B2B Lead Gen
Learn More
8.4%
CTR
312
Leads
Scroll
— /Live Examples
What LinkedIn Ads & Posts
Look Like
From feed ads to sponsored messages — here’s how Techtency™ crafts LinkedIn content that stops the scroll and drives action.
🌐 Sponsored Ad
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Techtency™
Technology & Digital Marketing · Sponsored
•••
🚀 Is your B2B pipeline running dry?
Most companies waste ad budget on the wrong audience. LinkedIn lets you target by job title, company size, and seniority — so every impression reaches a decision-maker.
✓ Qualified leads, not clicks
✓ Target 900M+ professionals
✓ Measurable pipeline ROI
🔍 B2B Lead Generation
Reach the Right
Decision Makers
Decision Makers
Techtency™ · LinkedIn Ads
👍
🧡
💡
248 reactions · 34 comments · 12 reposts
👍 Like
💬 Comment
↷ Repost
📤 Send
📝 Organic Post
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Techtency™
Technology & Digital Marketing · 1d
•••
📈 Your LinkedIn Ads are only as good as your targeting.
Here’s what we’ve learned running 100+ B2B campaigns:
👉 Narrow your audience → lower CPL
👉 Use Lead Gen Forms → 3x more conversions
👉 Retarget website visitors → close the loop
👉 Video ads → highest engagement rates
The biggest mistake? Targeting everyone and converting no one.
What’s your biggest LinkedIn Ads challenge? ↓
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🧡
💡
512 reactions · 87 comments · 43 reposts
👍 Like
💬 Comment
↷ Repost
📤 Send
💬 Sponsored InMail
💬
Abhishek Mishra · Techtency™
Founder & CEO · Sponsored Message
Just now
Hi [First Name],
I noticed you’re leading growth at [Company] — that’s exactly why I’m reaching out.
We’ve helped 50+ B2B companies like yours generate qualified pipeline through LinkedIn Ads — without wasting budget on the wrong audience.
If you’re open to a 15-minute call, I’d love to share what’s working right now.
Worth a conversation?
📄 Lead Gen Form
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Techtency™
LinkedIn Certified Marketing Partner
Get Your Free LinkedIn Ads Audit
We’ll review your current campaigns and show you exactly where you’re leaving leads on the table.
Your details — pre-filled from LinkedIn
👤
John Smith
• From LinkedIn
💼
VP Marketing, Acme Corp
• From LinkedIn
💌
john@acmecorp.com
• From LinkedIn
Submit →
🔒 LinkedIn will share your info with Techtency™ per their privacy policy.
01 /Why Choose Us
Why Choose Techtency™ for
LinkedIn Marketing?
🎯
Precision B2B Targeting
Target by job title, seniority, company size, industry, skills, and more. We reach the exact decision-makers your business needs.
📈
Data-Driven Campaigns
Every campaign is built on audience research, competitor analysis, and performance benchmarks — not guesswork.
📄
Lead Generation Expertise
From Lead Gen Forms to conversion-optimized landing pages, we build full-funnel systems that fill your pipeline with qualified B2B leads.
💡
Creative That Converts
Compelling ad copy, visuals, and messaging crafted specifically for a professional LinkedIn audience that expects quality.
🔗
CRM & Marketing Integration
Seamless integration with your CRM, HubSpot, Salesforce, and marketing automation tools for end-to-end lead nurturing.
🔧
Transparent Reporting
Real-time dashboards and weekly reports covering impressions, CTR, CPL, conversion rates, and pipeline contribution.
02 /Our Services
LinkedIn Marketing Services
We Offer
🔍
LinkedIn Audience Research & Strategy
Deep audience profiling, persona development, and campaign strategy tailored to your B2B goals and target market.
💲
Sponsored Content & Native Ads
High-quality single image, carousel, and video ads that appear in the LinkedIn feed of your ideal target audience.
💬
LinkedIn InMail Campaigns
Personalized Sponsored InMail messages delivered directly to decision-makers’ inboxes with industry-leading open rates.
📄
Lead Gen Form Campaigns
Native LinkedIn Lead Gen Forms that capture high-quality prospect data without friction — pre-filled from their profile.
📱
LinkedIn Retargeting
Re-engage website visitors, video viewers, and form openers with highly targeted retargeting campaigns to close more deals.
🏢
Company Page Management
Strategic content publishing, follower growth, employee advocacy, and LinkedIn page optimization to build brand authority.
👥
Account-Based Marketing (ABM)
Hyper-targeted campaigns aimed at a specific list of companies — ideal for enterprise sales teams targeting named accounts.
📈
LinkedIn Analytics & Reporting
Weekly performance reports, funnel analysis, CPL tracking, and strategic recommendations to continuously improve results.
03 /Ad Formats
LinkedIn Ad Formats
We Manage
📷
Single Image Ads
Clean, scroll-stopping sponsored posts in the LinkedIn feed. Ideal for brand awareness, lead gen, and driving website traffic.
📺
Video Ads
Engaging video content that tells your brand story, showcases products, or educates prospects directly in their feed.
📃
Carousel Ads
Multi-image swipeable ads that showcase multiple products, features, or use cases in a single interactive ad unit.
💬
Message Ads (InMail)
Direct messages delivered to LinkedIn inboxes when members are active — with unmatched open rates vs email.
📄
Lead Gen Forms
Native forms that auto-populate with LinkedIn profile data, removing friction and dramatically increasing conversion rates.
👥
Dynamic Ads
Personalized ads that automatically adapt to each viewer’s name, photo, and job title for highly relevant experiences.
04 /Our Process
Our LinkedIn Marketing
Process
01
Discovery & Audience Strategy
We study your business, ICP, competitors, and LinkedIn landscape to define precise audience segments and campaign goals.
02
Campaign & Creative Setup
Full campaign architecture, ad copy, visuals, and landing page development — all optimized for LinkedIn’s professional audience.
03
LinkedIn Pixel & Tracking
Insight Tag installation, conversion tracking, audience pixel setup, and CRM integration for complete funnel visibility.
04
Campaign Launch & Testing
A/B testing of creatives, audiences, and bidding strategies to identify top performers and eliminate wasted spend fast.
05
Optimization & Scaling
Continuous bid adjustments, budget reallocation, audience refinement, and creative refreshes to improve CPL over time.
06
Reporting & Strategy Review
Weekly performance reports, monthly strategy reviews, and actionable recommendations to keep your pipeline growing.
05 /Why Techtency™
Why Techtency™?
Your dedicated LinkedIn growth partner — where B2B expertise meets data-driven performance marketing.
💡
B2B-First Thinking
LinkedIn is our speciality. We understand the B2B buying journey and build campaigns that speak to each stage of the funnel.
✅
Results, Not Vanity Metrics
We focus on pipeline and revenue — not just clicks and impressions. Every decision we make is tied back to your business goals.
🚀
Your Long-Term Growth Partner
We don’t run campaigns in isolation. We evolve strategy month-over-month to compound your LinkedIn marketing results over time.
06 /FAQ
Frequently
Asked
Questions
Everything you need to know about LinkedIn marketing with Techtency™.
Still have questions?
Talk to our team.
LinkedIn is the world’s largest B2B network with 900M+ professionals. Unlike Facebook or Instagram, LinkedIn lets you target by job title, seniority, company name, industry, and skills — making it the most precise platform for reaching B2B decision-makers. It consistently delivers the highest lead quality for enterprise and professional services.
LinkedIn recommends a minimum daily budget of $10, but for meaningful results we typically recommend starting with ₹50,000–1,50,000/month in ad spend. LinkedIn CPCs are higher than other platforms, but the lead quality and B2B targeting precision justifies the investment. We’ll recommend the right budget based on your goals and industry.
LinkedIn Ads work best for B2B companies, SaaS businesses, professional services, recruitment firms, higher education institutions, and any brand targeting professionals by industry, job function, or company type. If your customers are business professionals making purchasing decisions, LinkedIn is an ideal channel.
Most campaigns begin generating impressions and clicks within the first 24–48 hours. Lead generation typically begins in week 1–2, with performance peaking as the algorithm optimizes over weeks 3–6. We recommend a 90-day commitment to allow proper testing, optimization, and scaling for meaningful results.
Yes. LinkedIn’s targeting is the most precise in B2B advertising. We can target by company name (for ABM), job title, job function, seniority level, industry, company size, skills, degrees, and even LinkedIn Groups. We can also upload custom contact lists for matched audience targeting.
LinkedIn Lead Gen Forms are native forms that open directly within the LinkedIn app when a user clicks your ad. They auto-populate with the user’s LinkedIn profile data (name, email, job title, company), dramatically reducing friction. This typically results in 3–5x higher conversion rates compared to driving traffic to a landing page.
Yes. We integrate LinkedIn Lead Gen Forms and campaign data with major CRMs including HubSpot, Salesforce, Zoho, Pipedrive, and others via native integrations or Zapier. Leads flow directly into your pipeline in real time, enabling immediate follow-up and accurate attribution.
We track impressions, clicks, CTR, cost-per-click (CPC), cost-per-lead (CPL), conversion rate, and pipeline contribution. We set up the LinkedIn Insight Tag for website conversion tracking and provide weekly dashboards with clear KPIs aligned to your business objectives — not just vanity metrics.
Yes. We offer LinkedIn Company Page management including strategic content creation, posting schedules, follower growth campaigns, employee advocacy programs, and page optimization for better organic reach. A strong organic presence also improves your paid campaign performance and brand credibility.
Reach out via our contact page or book a free discovery call. We’ll discuss your B2B goals, current LinkedIn presence, and target audience to propose a tailored LinkedIn marketing strategy — typically within 48 hours. No commitment required for the initial consultation.
07 /Get Started
Ready to Grow Your
B2B Pipeline on LinkedIn?
Whether you’re launching your first campaign or scaling an existing program — Techtency™ builds LinkedIn strategies that generate real pipeline and measurable ROI.